DISHA is the acronym for “Directorate of Induction and Selection in a Holistic Approach.” It was set up at Air Headquarters in 2005, under the aegis of the Air Officer in-Charge Personnel (AOP), to propagate Officers induction publicity
The cell is the nodal point for prospects/ candidates aspiring to join the IAF and plays active role in query resolution and career guidance besides planning and execution of publicity activities through diverse stakeholders.
Activities Undertaken by DISHA
- Formulation of notification for every Air Force Common Admission Test (AFCAT) cycle.
- Preparation of the advertisement for each AFCAT cycle for publishing in Employment News.
- Releasing Recruitment advertisements in print media (newspapers, magazines and periodicals), Electronic media (TV, Radio, & Cinema) and digital media (social media and internet).
- Outdoor publicity through hoardings across India as well as through hiring of LED/LCD panels at Airports, Bus Station, Metro Stations, Railway Stations etc.
- Conducting One-on-one interactions (both virtually as well as physically) with the target youth involving dissemination of career/ motivational lectures to the target youth.
- Conduct of Induction Publicity Exhibition Vehicle (IPEV) drives across India.
- Setting of Facilitation Cum Publicity Pavilion (FCP) at vantage locations for the benefit of the target youth.
- Procurement of customised publicity material for distribution to the target youth directly as well as through other IAF formations.
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